Email Service

Email is by far one of the best marketing tools used today. It is important be able to get email into customers’ inboxes.

Things to look for:

  1. Provide information that your audience wants
  2. “Spam-proof” your emails so that they get to the inbox
  3. Be personal by using their name in the greeting and/or content
  4. Provide the freedom for them to easily opt out
  5. Be consistent, but only once or twice a month